EmailOpen for Internal Communication and Email Marketing Business Communicators

internal communication

Consolidate and streamline internal email communications
A take-charge strategy that solved serious email overload

Davita is the largest independent provider of kidney dialysis services in the United States, serving more than 50,000 patients suffering from chronic kidney disease. The company's website, davita.com, is a leading online resource for sufferers, caregivers and medical professionals.

Like many Fortune 500 companies, Davita communicates with its employees via email, resulting in overflowing inboxes.

Davita Village Communications - the company's internal communications department - needed to consolidate and manage an email environment rapidly spiraling out of control.

Requirements:

Centralize company-wide emails to reduce the communications overload causing increasing frustration among employees.

Streamline interdepartmental communications to eliminate firm-wide emails transmitted from individual departments.

Create, implement and enforce a firm-wide email communications policy to ensure that important messages were delivered in a coherent and timely manner, helping personnel manage their time and productivity.

Using Message Builders, a customized enterprise solution from EmailOpen, Davita consolidated all disparate firm-wide emails into a single weekly email.

Click here to watch the full process

Specifics:

Email communications from multiple departments are now aggregated into one weekly email, improving reliability, predictability and manageability.

One centralized entity collects content from multiple sources, ensuring consistency in information selection and presentation. Recipients can simply use and enjoy the content, spending less time simply trying to make sense of it all.

Streamlined production process integrates content, design and message delivery into a single step; emails are pre-formatted, professional looking and easliy generated.

Productivity is up, frustration is down, and important messages no longer get lost in mass email quantities.

More clarity: Increased clarity regarding firm-wide business activities, helping employees better understand and fulfill their roles.

Less time managing emails: Increased employee productivity; less time spent reading, prioritizing and sorting emails.

More productivity: Increased use of company intranet, a productivity-enhancing byproduct of improved email communications


Consolidate and streamline internal email communications
Reinforce corporate identity and strengthen employee relationships
Engage your employees with highly relevant and interactive emails
Add pizazz and maximize publicity for new product rollouts
Increase email readership and improve response with complex data tracking and analysis


Localize sales effort and expand your customer base
Strengthen your customer relations on a limited budget
Maximize sales with e-commerce integrated emails
Drive traffic to your web site

 


* EmailOpen starts at $99 for up to 7,000 emails sent per month including all standard key features
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